👾Marketing Strategy Builder

Being an AdTech company, we understand importance of data-driven decisions. The more information influencers and brands have about their audience, the more they will able to make effective marketing moves.

Using marketing strategy builder influencers can create their own marketing strategy. These strategies can be applied on multiple campaigns. Once brand runs the social campaigns using these strategies, they can start social testing using Spreadd's media testing tools. Spreadd uses A/B testing, Split testing and Multivariable testing to verify the campaign performances. Influencers can also back test their own strategies to check how their content is performing among their target audiences. They can test different forms of the same post simultaneously and are measured by a pre-set goal.

For instance, fashion influencer can validate ROI goals defined by brands by running multiple experimental campaigns for free and come to conclusion whether video campaign is better or image campaign is better for respective brand. One can create a marketing flow as well to run experimental campaigns for free and then based on strategy results they can start real campaigns.