🔂Analytics tools
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Spreadd's analytics tools speed up data collection and distribution so brands can focus on the KPIs that matter, work on informed strategy and proven ROI. Spreadd provides two types of analytics: Brand/influencer Social media analytics and Campaign analytics.
Influencers can track important metrics using templates or custom reporting options. They can maximise positive outcomes by analysing campaign and content performance. They can directly tie social activity to business results and demonstrate the value of social to all stakeholders, colleagues in the customised format. With profile comparison capability, influencers can track their competitors' performance to find new opportunities.
Spreadd uses existing APIs provided by multiple social medias and follows all the necessary guidelines provided by them in order to maintain user privacy. Spreadd only stores historical performance data to give automation approach for calculating ROIs for multiple campaign.
Using the analytics page information, you could work on the drawbacks, improve or make changes in the current ongoing campaigns, know your audience interests, analyse your brand goals and discuss with the team, keep a check on how the resources are being utilised in the best way.
Detailed campaign analytics helps influencer to track their KPIs and ROI factors for future reference. Brand and influencer would be able to verify one's success or failures by verifying Spreadd's live campaign performance data.