🧓Ownership issues

Currently, millions of marketing campaigns are published by multiple media agencies. It is indeed necessary to have a team of content writers, graphic designers and social media managers. While lot of success is being achieved by brands during multiple marketing phases, the one thing missing in the whole cycle is - who are the creators of the amazing journeys. Who helps brands to reach their target audience with their creative ideas? With the help of NFT market place, we are trying to bring digital identities for all these creators. With NFT market place involvement, we, at Spreadd are trying to change the way traditional media buying works as it involves a lot of manual work, typically with several requests for proposals (RFPs), human negotiations and manual insertions of the orders (IOs), which makes it slow and inefficient. Additionally, ads are purchased in bulk and advertisers have little control over the inventory and placement.

One key aspect that draws influencers and content creators towards NFTs is their potential to create a new world of intellectual property with copyright royalties for the content creator and influencer-generated content. It can be used as a potential revenue stream that a lot of individuals and corporations are moving into, from professional content creators, social influencers, artists and more who could now sell the NFT behind their brands rather than having to negotiate a three or five-year usage of their image. With the help of digital content market place, content creators have an opportunity to become self-growing influencers and they can join forces with brands to create NFT experiences for target audience, as a new form of technology that will allow them to drive innovation and new user journey. With the inclusion of NFTs, both partners can create unique content that can be monetised and allow followers to own a collectable piece. These pieces will not only be made available to the influencer's selected audience, but also to brands who would like to leverage this content and to be a part of an iconic moment. Spreadd provides unique possibilities for brands and influencer collaboration as well. Brands can work alongside influencers to create exclusive NFTs for their customers. It works in the same way as any brand/influencer collaboration, but with a higher and more exciting innovation touch. We make sure that all the parties involved in the whole end-to-end process are very well aware about content usage, creation and ownership journey.