🚫Hidden marketing activities

With the increasing use of digital media and marketing, we might have felt like the fine line between ethical and misleading marketing somewhere fade away. This is why knowing how your marketing campaign is performing, the hidden details, clear marketing approach stands crucial to understanding your brand positioning, brand goals, influencer performance, ROI study, resource utilisation and more.

While communications related to campaign results and marketing activities have been long debated to be error-free and transparent, not many platforms have emerged to tackle this particular environment.

Some of the common marketing problems you may encounter related to content are spamming content, spam links, retargeting posts, plagiarised content. Also, there is a possibility that you may incur hidden costs at the end of the campaign period. Using Spreadd, we look forward to removing these discrepancies and focusing on building a strong platform for creators and brands. Spreadd is recording end-to-end journey of all the marketing campaigns. Start from choosing the influencer, selection of content, campaign goals, influencer achievements, user reactions on social campaigns and campaign overall performance, etc. We keep records of all these data and represent brands with their campaign analytics. Brands can decide which factors are important for them and inject dynamically in their dashboard. We believe in full transparency and with help of blockchain we would be achieving users' needs.